A chain of stores that offer the widest variety of luxury cosmetics for men and women in Israel, (Online & Offline)
The brand offers 42 beauty and grooming brands and about 100 leading perfume brands under one roof.
Competition against huge brands in the local arena on a significantly smaller budget compared to those competitors.
Competitors have created great awareness and certainty in their brands through offline activity on television, billboards, etc.
Low level digital and e-commerce website activity, brand is portrayed as a very small reseller with low trust.
Increase e-commerce sales, focus on new customers and transaction volume due to low profit per purchase
Improve profitability by getting a better ROAS in e-commerce activity.
Positioning the brand as a lead reseller, focus on the online shopping experience and less on the brands sold on the website.
Basic marketing funnel, no appeal at all to satisfied customers who have previously bought to create retention.
A creative that sells only the products and not a shopping experience, the click-through rate is very low, with no use of video at all.
Media competition on products with very low profitability, creating loss-making campaigns in the first place.
Building an orderly marketing funnel, creating ads tailored to each stage of the funnel, increasing confidence to fulfill the purchase.
Building a new marketing automation for emails & SMS targeting leads / abandoned checkouts.
Video production for the chain’s flagship branches to create certainty for the online brand, editing dedicated ads for digital and e-commerce activities.
Focus on positive and informative messages on the site for maximum certainty before ordering, improving the browsing experience on category and product pages by using images that illustrate the use of each product.
SALES
RETURNING CUSTOMERS
BRAND AWARNESS
ENGAGEMENT
I was glad to see an uncompromising team of professionals who managed to significantly improve the performance. Atmosphere of professionalism, friendship, enjoyment and learning. Thank you for being open, hard working, and cooperative!
I was glad to see an uncompromising team of professionals who managed to significantly improve the performance. Atmosphere of professionalism, friendship, enjoyment and learning. Thank you for being open, hard working, and cooperative!
Interested in how this data can translate to your business model,
Increase your profit margins and scale your business?
Contact us below!
Interested in how this data can translate to your business model,
Increase your profit margins and scale your business?
Contact us below!
